The perfect customer in the eyes of blood type merchants
From the perspective of blood type , customers with blood type A and O are more loyal to the brand, unless the brand significantly changes its original style or route. But for the same type A blood or type O blood, customers of different constellations still have certain differences. For example, a customer of Capricorn A will only make purchases when he or she really needs it; but a customer of Cancer A may continue to buy similar styles because they like it, and store them at home (due to lack of A sense of security, afraid that this kind of money will not be produced if it is not produced in the future). Then, for rational Capricorn customers, the best way to promote is to use the more affordable point reward method. If you purchase a certain amount of money, give a certain substantial reward, which can stimulate their desire to shop. For A Cancer customers, recording their favorite styles and notifying them when related types of products are launched will have a very good effect.
For example, for O-blood Leo customers, discounts are not too tempting for them. They will like to launch limited edition products. If you happen to be on the boutique or noble route, and are willing to spend a lot of money The advertising fee to maintain visibility, they will be very loyal. The customers of O water bottle are not so susceptible to beautiful advertisements. They are calmer and pay attention to cost-effectiveness. For goods of the same quality, they would rather choose the less famous but lower price. For customers like O water bottles, when promoting sales, try to highlight the feeling of "genuine products at a reasonable price". You can advertise more where your products are easy to use and how good the quality is.
Customers with blood type AB are more affordable and have different loyalties to the brand. The old ones will remember, and the new ones will try. Some A B-type blood people tend to have a tendency to waste, blood type AB and some people will be very smart for consumption. For example, a Pisces person with AB blood type is easy to shop casually based on feelings, and does not necessarily pay attention to whether the item is practical or not. Your product promotion and romantic linkage will be more than half of the success for AB Pisces customers. The AB-type Taurus belongs to the category of careful calculation and super patience, such as Valentine's Day or birthday, and it is useless for businesses to bombard them with romantic reasons, but if you have substantial discounts, or increase coupons for merchandise The distribution will easily attract them to buy.
O type blood customers are more efficient in shopping and afraid of trouble. If the merchant can inform them of any information in time for selection, they will be very satisfied. In addition, for A-type or O-type customers, the environment and layout of the store are very important. Quiet, spacious, and elegant are what they like, but the design should not be too unconventional, but should be more mainstream.
B-type blood customers have low brand loyalty. They are new customers that merchants like to attract easily, and they are old customers who are itchy and slippery that merchants hate. To attract customers with type B blood for a long time, it is necessary to make frequent innovations in products. However, there are still big differences in the consumption patterns of type B blood customers of different constellations. For example, customers such as B Lion B Sagittarius are susceptible to advertising and trends. They are wealthy boys and are less immune to the overwhelmingly beautiful advertisements. The customers of B Cancer and B Taurus are relatively frugal, but they also have the characteristics of being more susceptible to blood type B. If the merchant has a symbolic discount or some gifts, they will be very happy to buy it.
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